Product Marketing Manager, Threat Hunting

About Zscaler

Zscaler (NASDAQ: ZS) accelerates digital transformation so that customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange is the company’s cloud-native platform that protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. 

With more than 10 years of experience developing, operating, and scaling the cloud, Zscaler serves thousands of enterprise customers around the world, including 450 of the Forbes Global 2000 organizations. In addition to protecting customers from damaging threats, such as ransomware and data exfiltration, it helps them slash costs, reduce complexity, and improve the user experience by eliminating stacks of latency-creating gateway appliances. 

Zscaler was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. Zscaler’s purpose-built security platform puts a company’s defenses and controls where the connections occur—the internet—so that every connection is fast and secure, no matter how or where users connect or where their applications and workloads reside.

Job Description:

We are seeking a highly motivated and experienced Product Marketing Manager to own the positioning, messaging, and go-to-market strategy for Zscaler’s Managed threat Hunting offering. This role will collaborate closely with the Managed Threat Hunting leadership team, sales, finance, and marketing teams to bring an exciting new service to market. 

You will be working closely with a highly motivated and strategic team and we need you to bring your creativity, marketing strategy, imagination, innovation, and high energy to the team. 

We’d like you to have a comprehensive understanding of cybersecurity, specifically, in a domain such as threat hunting, incident response, or a similar managed security solution. 

We are at a pivotal moment, getting ready to disrupt the managed threat hunting market and re-define threat hunting. We need you and your marketing leadership to help us achieve our full potential. 

Responsibilities:

• Messaging & Positioning: Develop persuasive and unique messaging and positioning that aligns with the target customer and effectively communicates the core capabilities of the offering.
• Business Growth: Promote the Managed Threat Hunting Service to increase awareness, drive adoption, and foster growth.
• Marketing Leadership: Develop, execute, and oversee the comprehensive product marketing strategy for our Managed Threat Hunting service.
• Influence Go-to-Market Strategy: Collaborate with cross-functional teams to contribute to the design, planning, and execution of a go-to-market strategy that delivers tangible and measurable outcomes.
• Create Compelling Content: Develop content inline with the brand’s image, including collateral, thought leadership assets and pitch deck presentations, website content, videos, blogs, and more to execute communication strategies.
• Sales Enablement: Collaborate closely with the sales teams to ensure the alignment of the value proposition, assets, training programs, enabling a robust sales strategy that aligns with our Managed Threat Hunting service and capabilities.
• Brand and Messaging: Craft compelling messaging and value propositions that resonate with target audiences. Ensure brand consistency across all marketing materials, including websites and collateral.

Minimum Qualifications:

• 4+ years of product marketing experience, preferably in cybersecurity.

Preferred Qualifications:

• Bachelor's degree in business, marketing, or engineering.
• Self-motivation, initiative, and resourcefulness to efficiently handle multiple projects concurrently.
• Passion for cybersecurity, marketing, and the face-paced constantly changing landscape of cybersecurity.
• Ability to create clear and compelling messages. 
• Ability to prioritize requests from multiple teams and competing priorities

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Zscaler’s salary ranges are benchmarked and are determined by role and level. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations and could be higher or lower based on a multitude of factors, including job-related skills, experience, and relevant education or training.

The base salary range listed for this full-time position excludes commission/ bonus/ equity (if applicable) + benefits.

Base Pay Range$137,000—$165,000 USD

By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines.

Zscaler is proud to be an equal opportunity and affirmative action employer. We celebrate diversity and are committed to creating an inclusive environment for all of our employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status or any other characteristics protected by federal, state, or local laws.

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Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.